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Kardashian Beauty Launches in South Africa

Boldface Group has announced its latest distribution deal.

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By: Jamie Matusow

Editor-in-Chief

Boldface Group announced today that its South African distributor Azulade Marketing will be launching Kardashian Beauty into Stuttafords stores November 15th, 2013.

Stuttafords is an exclusive boutique-like multi category retailer, featuring distinguished international beauty brands such as Dior, Estee Lauder, Cartier, Bulgari, Dolce & Gabbana, Clinique and others.

“Both Stuttafords and Azulade Marketing are expertly positioned to showcase and support the Kardashian Beauty brand, since they each bring history of merchandising and retailing experience in South Africa. They are known for excellent customer service and we are delighted to have them as a partner,” said Nicole Ostoya, CEO, Boldface Group. (Robin Coe Hutshing is also the co-founder/chairman of Boldface).

With South African fans eagerly waiting for a venue to purchase the Kardashian Beauty brand, sales projections are very optimistic.

Azulade Marketing projects that after the initial limited launch in Stuttafords’ 15 stores, Kardashian Beauty will expand its distribution throughout the country in 2014 toupto 700additional retail venueswith the future distributionit has underway.

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